Blockchain Business Advisory Bx3 Adds Three Key Executives

Job Appointments | May 8, 2018 By:

Blockchain business advisory firm Bx3 has added three executives to its team to lead accounting, legal, and marketing practices.

Bx3 is a US team that provides key services necessary for a successful business launch, including exchange advisory, accounting, legal & tax coordination, marketing/PR & graphic design, and banking.

“We are excited to welcome these passionate, seasoned professionals to Bx3 to provide the necessary tools and framework for our clients to help turn their ideas into a successful business in the blockchain and cryptocurrency industry,” said Bx3 co-founder, Kyle Asman.

Bx3 new hires include:

Adnan Akhand, Director of Accounting and Compliance

Akhand has a wide scope of knowledge in accounting and tax compliance. His clients have ranged from startups operating for less than one year to long established Fortune 500 companies and everything in between. He is a Certified Public Accountant with an M.S. in finance from Northeastern University.

Brian Novell, VP Legal and Business Development

Novell applies his past experience as an associate in the emerging company/venture capital group of a large international law firm to his role at Bx3, having counseled startups and investors in financing transactions and general corporate matters. His prior firm experience also includes advising companies in complex mergers & acquisitions, debt financings and capital markets transactions, as well as leading multiple confidentiality agreement teams. He currently holds one of the largest blockchain and cryptocurrency domain name portfolios in the world, and his interest in the space is grounded in his belief in the transformative power of blockchain technology. He has been a guest lecturer at Georgetown Law, a speaker at several startup events, and was recognized for his outstanding pro bono legal services as the recipient of The Legal Aid Society’s 2015 Pro Bono Publico Award.

As VP Legal and Business Development, Novell will lead Bx3’s legal operations and develop mutually beneficial relationships with clients, partners and other stakeholders.

Carol Lin Vieira, VP Corporate Marketing and Public Relations

Vieira is a seasoned public relations and marketing professional with a strong track record of securing appearances, awards, and placing articles, expert quotes, and other content in top-tier news outlets including the Wall Street JournalForbes, Fox News, and Fortune. She has worked across numerous industries including healthcare, consumer goods, non-profit, science, restaurants, tech, and tax, and has won multiple awards in the PR industry. Most recently she led communications and content marketing efforts – including helping to launch a digital publication for the restaurant industry, Restaurant Insider – for a top restaurant SaaS POS provider, Upserve. She is a graduate of the University of Virginia.

As VP Corporate Marketing and Public Relations, Vieira is responsible for creating marketing plans for pre- and post- initial token offerings, identifying and securing earned media opportunities, disseminating press announcements, developing and editing owned content for external placement, and advising on paid and social media and community management best practices.