Blockchain in Trucking Alliance Names Chris Burruss Presidentbr>
The Blockchain in Trucking Alliance (BiTA) has appointed Chris Burruss as the alliance’s first president. The blockchain association was launched to help develop common standards, certification, and education of blockchain technology in the trucking and transportation industry. It launched in mid-August.
Over 160 companies have applied to join, ranging from early-stage startups, to large technology providers in the space, to the largest carriers and 3PLs. The Alliance believes that 85% of all truckload transactions can be represented by at least one member, showing the breadth and scale of the member institutions.
“I am honored to be a part of developing the framework for this massively important and transformative technology,” said Burruss. “While I am not a technologist by trade, I understand the issues and challenges that carriers, shippers, and 3PLs face in their operations. Since the internet, we have never seen a technology that is as powerful and offers to change an entire society to the level that blockchain will. The opportunities in our industry for using this technology are tremendous.”
During his career, he has worked with trucking companies of all sizes; from small carriers to Fortune 500 companies. In addition he has worked closely with the vast vendor community that serves the trucking industry. Chris has lobbied on behalf of trucking at the local, state and national levels. He has also worked closely with state and federal agencies on trucking-related matters.
“We have had an enormous interest in blockchain technology from across the industry. Companies that have agreed to join are doing so because they understand the power of the technology to transform transportation and society at-large,” said Craig Fuller, BiTA co-founder. “We wanted to develop proper governance and equitable standards and guidelines for member institutions that encourage collaboration and foster trust. We believe Chris can facilitate that.”