Blockchain Startup Digital Asset Names Company Co-Founder Yuval Rooz As CEO

Job Appointments | March 21, 2019 By:

Blockchain startup Digital Asset (DA) has announced that Yuval Rooz has been appointed the company’s Chief Executive Officer (CEO), effective immediately.

Rooz is a co-founder of Digital Asset and was one of the company’s first employees in 2014 when it opened for business. Since then, he served as the Chief Financial Officer as well as the Chief Operating Officer. As COO, Rooz hired the majority of the company’s executive leadership, established its global presence and oversaw its acquisition of four technology startups. Rooz also helped build strategic relationships with Digital Asset’s clients and partners, such as the Australian Securities Exchange (ASX).

Rooz takes CEO reins from AG Gangadhar, who was appointed as the acting CEO after Blythe Masters stepped down from the position in December 2018. Gangadhar will continue to advise the company’s leadership team as executive chairman.

“It is an honor to be appointed CEO at this exciting and pivotal time for the industry and our company,” said Rooz of his new role. “I’m proud of our outstanding team and the progress we’ve made recently, especially with DAML, which will have a profound effect on how people exchange information and transfer value.”

“I have had the privilege of working very closely with Yuval over the past year,” Gangadhar said. “Along with the rest of the Board, I feel very strongly that Yuval’s strategic agility, business acumen, missiondriven orientation and deep belief in our people and products make him uniquely qualified to lead Digital Asset successfully into the future. This is a very exciting time for our company and I am encouraged by the significant progress we are making on several fronts.”