European Football Club SL Benfica Now Accepts Crypto Payments

News, Now Accepting | June 7, 2019 By:

Sport Lisboa e Benfica (SL Benfica), a sports club based in Lisbon, Portugal, has chosen crypto startup UTRUST as its crypto payment solution partner.

SL Benfica is best known for the professional football team playing in the Primeira Liga, the top flight of the Portuguese football league system, where they are the current champions and the most successful club in terms of titles won. With more than 14 million supporters worldwide and a digital fan base that exceeds 7 million followers across social media platforms, S.L. Benfica is one of the world’s most passionately-supported football clubs.

Based in Switzerland, UTRUST is a payments platform that empowers buyers to pay with cryptocurrencies while providing a purchase protection mechanism. The company’s platform aims to modernise the payments industry by eliminating the risk of fraud and market volatility for buyers and merchants alike. The solution provides comprehensive and first-of-its-kind buyer protection and instant crypto-to-fiat conversions.

The partnership will see SL Benfica become the first major European football club to accept cryptocurrency as a payment method. It will allow Benfica supporters to use cryptocurrencies, such as bitcoin, ethereum and the native UTRUST token (UTK), to purchase match tickets and the full range of merchandise through the Benfica online store.

“This partnership with Portugal’s number one football club marks a major milestone for UTRUST and the blockchain ecosystem as a whole,” said UTRUST Co-Founder and CEO Nuno Correia. “Benfica is one of the biggest sporting clubs worldwide, and we are delighted to be making cryptocurrency payments possible for their 14 million supporters around the world.”