FinTech Platform Cake Defi Launches New Vip Loyalty Program

Announcements, Blockchain, News | August 2, 2021 By:

Cake DeFi, an online investment platform dedicated to providing access to decentralized financial services, has launched its new VIP loyalty program to sweeten the deal for its rapidly growing customer base.

Cake DeFi is a fully transparent, highly innovative, and regulated FinTech platform dedicated to providing access to DeFi services and applications by enabling users to generate returns from their crypto and digital assets. It is operated and registered in Singapore and is fully compliant with all regulatory requirements of the Monetary Authority of Singapore (MAS).

The company’s new VIP program is the latest addition to the growing library of digital products and services designed to provide added value for its users. The program is a value-added service, which means users receive the added benefits as part of the company’s loyalty initiative. It works by calculating the total volume of assets that a user holds in their Cake DeFi account, measured in bitcoin. Users will automatically be registered for the programme once they have a minimum of 0.1 BTC on the platform — which can be spread across any of Cake DeFi’s value delivering product lines.

All user assets held in Cake DeFi’s Staking (including the Freezer), Lending, and Liquidity Mining products will count towards a user’s VIP level calculation. There will also be an additional multiplier applied to specific products to enable users to reach new tiers. For example, users with assets in Staking or Liquidity Mining will receive a 1.5x multiplier, to help them reach a higher VIP tier. Those in the Freezer programme will even receive a 2x multiplier.

At launch, there will be eight different VIP tiers, with the main difference being the value of the added rewards a user can expect to receive. The VIP tiers start at “Sweet Tooth”, whereby users can interact with the platform using a special VIP interface and ends at the “Master Baker” tier, where users can expect to receive a plethora of specially curated benefits, ranging from having a dedicated account manager to airport lounge access.

“In such a short time, Cake DeFi has become one of the world’s largest and fastest-growing CeDeFi investment platforms, all thanks to the love and support of our growing community,” said Julian Hosp, CEO and Co-Founder of Cake DeFi. “That’s why we are excited by the launch of our new VIP loyalty programme, giving our bakers access to even more incredible offers and benefits. This new initiative replaces our previous Confectionary programme and is our way of showing appreciation for our community’s unwavering support, exemplifying our continued commitment to delivering the very best for them.”