Paris Saint-Germain Footbal Club To Launch Fan Token Offering

Announcements, Blockchain, News | September 11, 2018 By:

The Paris Saint-Germain football club (PSG) has signed a multi-year strategic partnership with blockchain platform Socios to launch a token ecosystem.

Founded in 1970, PSG is a French professional football club based in the city of Paris. Since its inception, PSG have played 48 seasons, all of which have been spent within the first three levels of the French football league system (Ligue 1, Ligue 2 and Division 3). It holds many records, most notably being the most successful French club in history in terms of trophies won, with 38, the only club to have never been relegated from Ligue 1, the club with most consecutive seasons in top-flight, and one of only two French clubs to have won a major European title.

Socios claims to be a turnkey solution for any football club to monetize their fan base via a custom Fan Token Offering (FTO). It gives fans access to club branded Fan Tokens that come with voting rights and access to VIP level club rewards and engagement opportunities. Socios’ blockchain platform is powered by CHZ token.

As part of the partnership, Socios will work alongside PSG to develop the world’s first FTO for the fotball club’s fanbase. The PSG fan token will be listed on the Socios platform and will allow fans to engage with the club through mobile voting and polling platforms. Token owners will also be granted access to exclusive fan rewards, content and experiences.

PSG said the partnership is part of the club’s broader strategy to integrate blockchain, to enhance its relationship with fans and business operations.

“Always at the forefront of digital innovation, Paris Saint-Germain is determined to leverage the opportunities that cryptocurrency can provide,” said Marc Armstrong, Chief Partnership Officer of PSG. “This revolutionary technology will have an important impact on the club’s overall business strategy and the way we engage with our fanbase. We are very pleased to welcome Socios.com in the Paris Saint-Germain family.”

Alexandre Dreyfus, Founder and CEO of Socios, said that they admire PSG’s vision in being the first club in world of football to adopt this new technology and set a new standard in fan engagement.

“Socios.com will create a new connection between Paris Saint-Germain and its global fanbase, helping the club to integrate blockchain technology as part of its fan engagement strategy,” Dreyfus said.