
Award-Winning CMO Responsible for $13B Brand Value Joins DeFi
Joah Santos will join decentralized finance (DeFi) to bring frameworks that have brought cultural movements through marketing from Dove, Corona Beer, AirBnB and more.
Santos brings over twenty years of experience with Fortune 500 companies, responsible for Dove’s Real Beauty Campaign that helped end unrealistic beauty standards and supported the AirBnB campaign that made anyone feel at home,