Blockchain Platform Zilliqa Names Yiling Ding As Chief Marketing Officerbr>
Zilliqa, a blockchain technology platform for decentralized applications, has hired Yiling Ding, former Head of APAC Marketing for Google Pay, as the company’s CMO. Ding joins Zilliqa as the company begins ramping up marketing efforts in driving greater adoption of their technology platform.
“We are glad to have Yiling bring her incredible experience and talent to Zilliqa,” said Xinshu Dong, CEO of Zilliqa. “At Zilliqa we have always been working on hiring the best and brightest and Yiling is a perfect fit for our team. We’re very excited to begin working with her and applying her incredible marketing talent towards helping Zilliqa reach its potential as one of the leading blockchain technology platforms in the world.”
Ding, who speaks English, Japanese, and Chinese Mandarin fluently, has spent the past four years with Google Pay in the APAC region, with her recent role as Head of APAC Regional Marketing. During her time with Google she defined the marketing strategies for Google Pay in APAC and developed key partnerships while collaborating with Google product and engineering departments to double usage, among many other achievements. She holds a BA in Economics from Wellesley College.
“Zilliqa is backed by one of the most talented teams I have ever worked with,” said Yiling Ding. “The team has a high level of integrity and a focus on quality that is reflected in the technical achievements they have accomplished in such a short amount of time. I look forward to working closely with them and helping make their cutting-edge technology and vision a reality.”