Crypto-AdTech Startup Permission.io Hires Rachel Miller As Director Of Marketing Communicationsbr>
Crypto-AdTech startup Permission.io has announced the appointment of Rachel Miller, former privacy law specialist at TikTok, as Director of Marketing Communications.
Permission.io, a platform for businesses and consumers to conduct commerce on a permission basis, has created the cryptocurrency (ASK) to drive a transparent, trustworthy economy, one in which consumer engagement is achieved by asking permission, rather than by the current interruptive and exploitative commercial norms. Its mission is to lead the globe towards a permission-based economy that recognizes the value of an individual’s time and data.
Miller is an experienced technology law professional with a background in privacy and compliance and will be instrumental to Permission.io’s development of user interfaces that promote clear and transparent communications with users about how their data is used, and how they can benefit from its monetization, as they navigate Permission.io’s multiple user journeys.
At TikTok, Miller assisted in the development of internal operations, wherein she consistently identified, analyzed, and implemented areas of improvement for the platform. She handled internal and external privacy escalations alongside global stakeholders. This experience from a rapidly growing global company affords Rachel a special expertise in handling high-risk, large-scale projects and situations.
“With ongoing changes in privacy regulations worldwide, we understand the importance of complete transparency within our ecosystem to both our partners and consumers,” stated Charlie Silver, CEO of Permission.io. “Privacy is increasingly becoming a top priority and Permission.io is taking it one step further by empowering individuals to own and monetize their data. We’re excited to welcome Rachel and her experience in the media industry to further community ties.”
“The privacy and cryptocurrency landscapes are similar in that they are both ever-changing, and legislation is still playing catch-up,” said Rachel Miller. “Specifically when it comes to privacy, I believe the United States is moving in a consent-based direction. Permission.io fully grasps and embodies this. I am looking forward to joining a team that is at the forefront of the current technological revolution, and helping the Permission.io community fully realize the value of their data.”